NOTE: Course login details are normally sent to registrants within one week from date of registration.
In the Evaluating a Business Plan course, we will provide key insights into the business plan development process and let students practice by working through a practical case study.
The course will start by sharing an overview of the components which make up a business plan, prior to delving into each element. At the end of each module, students will have the ability to work through the relevant section of the case to further hone their knowledge of the topic.
The various modules look at the development of business plan cover pages, executive summaries, company descriptions, management and operations (including management profiles and organizational charts), services or product lines, market analyses (including the competitive landscape, and SWOT/PESTEL analyses), marketing and sales, financial management and projections (including key financial ratios), and appendices.
Upon completing this course, you will be able to: